“Hard America” is a phrase used by writer and columnist Michael Barone in his book Hard American, Soft America: Competition vs Coddling. He describes changes that have happened in our American society in recent decades. Almost all institutions have run into heavy competition that forced them to change how they operate if they want to survive into future decades.
For centuries churches did their ministries in a soft environment. State churches had, with few exceptions, no competition at all.
The pastor is the key to developing a congregational culture that will be more competitive in Hard America. Most mainline pastors grew up and functioned in Soft America. Many probably don’t have the heart to change their ways. Let’s hope more will take the challenge to become more competitive in our emerging American culture. Soft America is not coming back.Read More